What is the Boxing Day surge, and why should sellers act now to capitalise on it? Here’s what you need to know.
If you’re considering selling your home, a big day for showcasing your property to potential buyers is nearly upon us.
Boxing Day is often thought of as a day for eating Turkey leftovers, watching old films or visiting relatives (including some we’d perhaps rather not).
But there’s something else Boxing Day is quickly becoming known for: it’s one of the biggest – if not THE biggest – days for viewing homes for sale online.
According to Rightmove, in December last year: “Visits to Rightmove nearly doubled between Christmas Day and Boxing Day. The level of demand from potential homebuyers, measured by the number of enquiries sent to estate agents about homes for sale, jumped too and more than tripled (+273%) from Christmas Day to Boxing Day. There were also 17% more buyer enquiries on Boxing Day than the year before.”*
Some Boxing Day browsers are killing time over the holidays, but many others will be serious buyers who may want to view – or even buy – your home.
If you think about it, that makes a lot of sense. Many people take stock of their lives over the Christmas break and make big decisions about how and where they want to live.
Boxing Day is an excellent time to start looking so that you can move in the best part of the year – the spring.
It also means that if you’re considering selling, now is a perfect time to set the wheels in motion. Act now, and your house can be right in front of thousands and thousands of homebuyers come the Boxing Day browsing boom.
The even better thing about acting now is this: Not only will lots of buyers find your house for sale on Boxing Day, but you’ll also be able to start looking for your own perfect new home.
It’s still not too late to get your property listed and catch the big Boxing Day browsing boom.
But you need to act now. Contact us today for a complimentary, no-obligation valuation and marketing advice.
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